Bilingual Lead Generation Website

What existed before

Homeowners dealing with property damage don't know what a public adjuster does, and the ones who do enquire are a mix of urgent, viable claims and enquiries that were never going to go anywhere.

Every unqualified enquiry costs the firm the same phone call as a real one.

How it was solved

Educate first, qualify second. The site explains the process in plain language, then asks the questions that separate a viable claim from a dead end — before anyone picks up a phone.

Fifteen city landing pages so people searching locally arrive somewhere that speaks to their area rather than a generic homepage.

The delivered work

Twenty-five-plus pages across English and Spanish, a four-step lead qualification quiz, six educational articles, and three serverless functions wiring submissions into an automated CRM pipeline with intake and referral handling.

The result is a site that does the first conversation for you.

Under the hood

• Three Netlify Functions handle submission, routing and CRM hand-off server-side, so no keys are exposed to the browser.
• Location pages share one template and differ by data, which keeps fifteen pages maintainable as one.
• Quiz logic runs client-side for speed, with validation repeated server-side before anything reaches the pipeline.